Presentation event for new LX, RX and ES models.
An intimate evening for a small number of guests, welcoming atmosphere, elegant reception, soft entertainment and music and a couple of bright expressive elements.
To see more details, click on the photo.
New LX, RX and ES models
New Year Lexus Almaty facade decoration
Background for new models made as a wall of LED screens
We’ve produced several mood videos for the LED wall about the new models
Exclusively for the presentation, we’ve produced dimensional logos of the new models
2 meter high letters are made of mirrors
To involve the guests we’ve arranged touchpads with custom tests to define the most suitable Lexus model
We’ve developed and designed sets of elegant lifestyle questions
According to the answers, the app recommends the most suitable Lexus model