Presentation event for new LX, RX and ES models.

An intimate evening for a small number of guests, welcoming atmosphere, elegant reception, soft entertainment and music and a couple of bright expressive elements.

To see more details, click on the photo.

New LX, RX and ES models 

LEXUS Almaty Facade
LEXUS Almaty Facade

New Year Lexus Almaty facade decoration

New LEXUS Models
New LEXUS Models

Background for new models made as a wall of LED screens

New LEXUS Models
New LEXUS Models

We’ve produced several mood videos for the LED wall about the new models

LEXUS RX logo
LEXUS RX logo

Exclusively for the presentation, we’ve produced dimensional logos of the new models

LEXUS ES logo
LEXUS ES logo

2 meter high letters are made of mirrors

Entertaining test
Entertaining test

To involve the guests we’ve arranged touchpads with custom tests to define the most suitable Lexus model

My Lexus test
My Lexus test

We’ve developed and designed sets of elegant lifestyle questions

Test results
Test results

According to the answers, the app recommends the most suitable Lexus model

1/2

2015